Music: The Rhythmic Soul of Virgin Voyages

Music is not just an element of the Virgin Voyages experience; it is the heartbeat that gives life to its brand ethos. From the very inception of Virgin as a record store in the 1970s, music has been the cornerstone upon which the Virgin empire was built. This legacy vibrates through the hulls of Virgin Voyages’ ships, creating a symphony of experiences for its sailors (passengers).

The Origins: A Record Revolution The story of Virgin Voyages is inseparable from the story of Virgin Records, the disruptive music label that launched icons like the Sex Pistols. Richard Branson’s passion for music and his rebellious spirit are embedded in every aspect of Virgin Voyages, from the curated playlists to the live performances that set the stage for an unparalleled sea journey.

Voyage Vinyl: A Nostalgic Note Voyage Vinyl, the onboard record shop, is a treasure trove for audiophiles. It’s a space where sailors can explore music from all eras and genres, with personal listening stations to sample albums before purchase. This homage to Virgin’s musical roots also doubles as a performance spot for the ship’s resident DJs, blending timeless classics with the beats of new artists.

The Groupie: An Intimate Encore The Groupie, a private karaoke and gaming lounge designed by Roman Coppola, offers a modernist take on Japanese-style karaoke rooms. It’s a place where sailors can belt out their favorite tunes or engage in friendly gaming competitions, all within a space that exudes the cool, eclectic vibe of Virgin’s musical heritage.

Aesthetic Harmony: The Décor The ships themselves are a visual representation of Virgin’s musical influence. The décor in the cabins and suites strikes a chord with the brand’s rock ‘n’ roll roots. The RockStar Suites, for example, feature vinyl record players and a selection of classic records, allowing sailors to immerse themselves in the nostalgia of spinning vinyl at sea, while the Massive Suite includes its very own guitar clad music room.

Integrated Experiences: Music Everywhere Music on Virgin Voyages is not confined to specific areas; it is an omnipresent force. Each space on the ship has a unique sonic identity, thoughtfully developed to ensure that every sailor finds a sound they love. From live performances throughout the ship to the calming melodies in relaxation areas to the pulsating rhythms in the ship's nightclub "The Manor", music guides the sailor’s journey, ensuring moments of both rejuvenation and exhilaration.

Virgin Voyages’ commitment to music is more than an amenity; it’s a testament to the brand’s origins and a continuous thread that weaves through the fabric of the sailor’s experience. It’s a celebration of the past, a nod to the future, and a present-day party on the high seas. So step aboard, and let the rhythm of Virgin Voyages move you.